Fashion Research & Concept Development
8 weeks · 0 milestones
Concept development for a mini fashion collection through structured trend research. Triad: concept/ideation artifact (trend research presentation: minimum 3 trend directions researched, 1 selected and developed with full moodboard, silhouette research, and material direction), documentation/critique artifact (written rationale connecting trend research to design concept: why this direction, who is the customer, what is the aesthetic territory — demonstrating that the concept follows from research, not that the research was assembled to justify a pre-existing idea). AI-fakeability countermeasure: studio critique where a fashion tutor or industry professional challenges the research-to-concept connection — a moodboard with no documented rationale does not pass. Proof: trend research document, moodboard, written rationale, critique notes. Verifier: fashion design tutor or fashion industry professional — no peer-only verification.
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3 milestones
Develop a fashion research dossier drawing on at least three reference sources: historical garment construction, a designer retrospective, and a cultural or social reference. Synthesise into a written concept brief (400–600 words) that identifies a clear design direction, target customer, and mood.
Proof required
Submit your research dossier (minimum 8 pages of annotated visual references) and concept brief (400–600 words) as a single PDF.
What gets checked
- References span at least three distinct categories (historical, designer, cultural) — not all Pinterest boards
- Concept brief names a specific target customer and articulates a design direction beyond 'minimalist' or 'edgy'
- Annotations explain why each reference was chosen, not just describe what it shows