Launch a Podcast
12 weeks · 3 milestones
Produce and publish 10 episodes with a consistent audience.
Milestone map
Milestone map
3 milestones
Define the podcast concept — topic, format, target listener, and episode length — and publish episode 1. A podcast concept that is too broad ('a podcast about everything') will not build a loyal audience; a concept that is too narrow ('a podcast only about 1970s Bulgarian cinema') will not find enough listeners to sustain itself. The sweet spot is a concept specific enough to be distinctive and broad enough to generate 50+ episodes. Episode 1 must be published on a public podcast hosting platform — not a private file, not 'coming soon'.
Proof required
Share the podcast's public URL (Apple Podcasts, Spotify, Podbean, Buzzsprout, or similar). State the concept (topic + format + target listener + episode length). Write one sentence on what makes this podcast different from other podcasts on the same topic.
What gets checked
- Episode 1 is live on a public podcast hosting platform — the URL must work.
- Concept covers topic, format, target listener, and episode length.
- Differentiation is stated — what makes this show distinctive.